Marseilles-Provence, European Capital of Culture in 2013, proposal
Marseilles is a city with a lot of different cultures and the Mediterranean sea plays an important role in the daily life of the inhabitants. These two aspects we used to design the color scheme. The logo is based on the idea of a centre (the centre of culture), which can grow bigger, or stay small and focused, and it can also be related to a steering wheel of a ship or a compass. The abstract flag-forms that are part of the identity are inspired by Maritime flags, that are used to communicate at sea. All ingredients of the designed system can be applied in different kind of combinations, depending on the function of the object. They can be compiled in a lot of layers, but can also stay empty and clean.
i.c.w. Alain Delluc